Every business needs to promote and market itself, whether it be via print ads, the internet, word of mouth or some other avenue. The ones that are successful in marketing and promotions are the ones that take advantage of every opportunity that presents itself regardless of how obscure or insignificant that opportunity may be. Last [...]

One day you decide that you have had it with your current job and that you are going to go into business for yourself.  You would certainly be far from alone in those sentiments.  From 2003-2007,  between 610,000-645,000 new employer firms have started, and since the start of the decade the number of new non-employer [...]

Nobody sets out to fail at any task in which they undertake, success is the ultimate goal.  The problem is that if you are afraid to fail, success is difficult to come by.  Many great entrepreneurial minds as well as inventors understood and embraced that concept, and so should you if you are truly dedicated [...]

In difficult economic conditions, every client and every dollar counts even more than usual.  People are seeing their homes going into foreclosure, companies are laying off employees, municipalities are going bankrupt all across the country.  After school and community youth programs are disappearing due to lack of funding and support.  While many would [...]

At a time when almost all companies, large and small, seem to be concentrating on improving the bottom line by implementing cost reduction strategies, it appears that many are neglecting perhaps the most important aspect that clients expect: customer service.  While good customer service hardly every gets recognized, poor customer service gains recognition everywhere you [...]